Fabindia captures the journey of first-time moms
The film celebrates the ups and downs of new motherhood
Fabindia has shared a heart-warming message via a digital film to celebrate the memorable experience of first-time motherhood. It recognizes the small gestures around new mothers that make the journey easier to sail through and then shares a key message – it's not just about celebrating a day in her life but making everyday through the years matter.
Sharing thoughts on this digital film, Fabindia spokesperson said, “Embracing motherhood for the first time can be challenging and is bound to be filled with doubts and uncertainties about what to do and what not. However, with the help of loved ones, this journey becomes much more comforting. Through this film, we aim to recognize and appreciate the support of all the people who help new mothers navigate this tiring yet exciting journey. As a brand, Fabindia aims to provide similar comfort to mothers with its diverse range of products and be a part of their magical experience."
The film beautifully captures the journey of a young woman who embraces the ups and downs of first-time motherhood with the support and guidance of her loved ones. The message reflects the values that Fabindia too imbibes. Fabindia’s consciously crafted products, made from sustainably sourced raw materials, are naturally comfortable and safe, an aspect that every new mother seeks. The soft and organic fabrics are free from harmful chemicals, making them the best choice for new moms and their baby’s soft skin. The story showcases how the quality and versatility of the products offered by the brand bring joy to the family throughout the day.
