fabindia
Prior to joining Fabindia, she has held executive roles at various Tata Group companies
exchange4media Staff Apr 17, 2023 5:49 PM
e4m spoke to some of the top marketers in the country, asking how they would remember this year
exchange4media Staff Dec 15, 2022 9:25 AM
Negative publicity is far more effective than a positive one, as controversies, social media outrage and hashtag trends force many uninitiated people to watch the ad, say industry watchers
Kanchan Srivastava Oct 29, 2021 8:48 AM
Brands need to be extra careful when they pick a purpose and shouldn’t be afraid to course correct if found amidst a controversy, feels industry
Mansi Sharma Oct 25, 2021 8:52 AM
In his new role, Ghosh will be guiding the management teams with strategy and new initiatives
exchange4media Staff Jul 1, 2020 7:50 PM
