Aaj Tak records 4% growth in rolled ratings for Week 48
As per the channel, Aaj Tak has secured the leading spot in rating charts for week 49; 13% share in the Hindi Speaking Market and 12.6% in rural
Aaj Tak has topped the rating charts for Week 48, the channel has claimed. According to data shared by the channel, Aaj Tak has registered a growth of 4% in rolled week 48 over week 47 (BARC HSM, 15+).
As per the channel, it witnessed the highest growth in viewership during the exit poll and tunnel rescue coverages. During the live broadcast of the exit poll, the channel registered a growth of 53%, whereas, for the tunnel rescue event, it saw 13% growth.
The channel has calculated growth rates for estimating the impact and predicting unrolled numbers. It may be noted that unrolled data is not available for all channels in weekly reports. Only rolled data is released by BARC on week-on-week basis.
Aaj Tak has secured the leading spot in rating charts during week 49 of 2023 as per today's data. The channel acquired a 13 per cent share in the Hindi Speaking Market (HSM). This is 1.1 per cent higher than week 48.
The share in the rural market was 12.6 per cent recording a growth of 1.4 percent over the previous week.
