Kalyan hoarding crash: Police complaint filed against OOH agency
As per reports, the Kalyan civic body has registered a police complaint alleging that the contracted OOH agency skipped the required maintenance for the hoarding that was given out on a 5-year lease
In the billboard crash incident in Kalyan, the local civic body has registered an FIR against an OOH agency, as per media reports.
The hoarding came crashing down in Kalyan's Sahajanand Chowk on Friday at around 10.30 am. As per reports the hoarding crushed three parked vehicles.
After the Ghatkopar incident, another giant hoarding has now collapsed in Kalyan.#Kalyan #hoardingcollapsed pic.twitter.com/FNgVvNVYUm
— Pune Pulse (@pulse_pune) August 2, 2024
Reports said the site was given out on a 5-year contract by the Kalyan Dombivli Municipal Corporation (KDMC), which has now accused the contractor of not maintaining the site as per standard procedures.
The incident comes months after the Ghatkopar 120-ft billboard collapse. Sixteen people lost their lives in that incident and around 75 were injured.
It sparked a row of policy changes and discussions at the Mumbai municipal corporation. BMC has now come with a draft OOH policy that calls for a ban on rooftop hoarding displays, ads on glass facades and gantry hoardings. The new policy also aims stricter curbs on obscene or offensive DOOH.
As per reports, the KDMC has started auditing hoardings. Two hoardings were taken down on Saturday for failing to meet safety standards.
