"With more concerted effort, the Outdoor medium can really come into its own"

Vasant Jante, Publisher, Outdoor Today, says a lot of brands today are going that extra mile to break through the clutter by adopting non-conventional options. A significant trend has been the introduction of electronic media like LED or Magink.

e4m by exchange4media Staff
Published: May 19, 2005 7:23 AM  | 1 min read
"With more concerted effort, the Outdoor medium can really come into its own"
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Vasant Jante, Publisher, Outdoor Today, says a lot of brands today are going that extra mile to break through the clutter by adopting non-conventional options. A significant trend has been the introduction of electronic media like LED or Magink.

Published On: May 19, 2005 7:23 AM 
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