Mayank Jain joins Amazon to lead the Seller Marketing function

Prior to this, Mayank Jain was associated with Swiggy where he was responsible for consumer brand and in-app marketing for all of its new initiatives

e4m by e4m Staff
Published: Aug 26, 2024 10:24 AM  | 1 min read
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Swiggy's Mayank Jain has moved to Amazon to lead the Seller Marketing function.

As Leader - Seller Marketing, Amazon India, in his new role, Jain would be heading the seller marketing function managing and enriching Amazon's brand identity for the seller community. This entails motivating and increasing prospects for SMEs to come onboard the e-commerce giant's marketplace to sell their products via brand marketing, product marketing & seller community engagements.

Prior to this, Jain was associated with Swiggy where he was responsible for consumer brand and in-app marketing for all Swiggy’s new initiatives. Additionally, he was responsible for product marketing and positioning across Swiggy's products and services including the Driver app.

He has 16+ years in consumer tech (Google, Amazon, Swiggy), FMCG (J&J) leading marketing functions & managing P&Ls. Jain’s key skills include consumer ethnography and insights development, trade optimization and shopper marketing, concept and product qualification and tracking research methodologies for launches.

Jain holds a Master’s in Business Administration from IIM-Calcutta

Published On: Aug 26, 2024 10:24 AM