Rubeena Singh to join AnyMind Group as Country Manager - India & MENA
Singh was previously Country Manager at Josh
POKKT was founded in 2012 by Rohit Sharma in India, and expanded into Southeast Asia and the Middle East. POKKT Mobile Ads is a leading in-app smartphone ad platform that is integrated with over 1000 app publishers.
Singh, who has over 22 years of experience across digital, print and broadcast, started her professional journey at Star TV and spent a large part of her career at Nework18. There, she spearheaded the launch of CNBC Awaaz, Forbes India and Moneycontrol.
Kosuke Sogo, CEO and co-founder of AnyMind Group, commented on the appointment, “Rubeena’s diverse experience across social media, digital marketing and publishing matches our own capabilities across these spaces. As we continue to grow our offerings across India, from e-commerce and marketing to creator and publisher enablement, Rubeena’s drive and expertise will undoubtedly be an asset for us as we look to advance the next generation of commerce in India and the wider Asia-Pacific region.”
On her appointment, Singh added, “I’m delighted to be joining the brilliant team at AnyMind Group and be a part of its growth journey. I look forward to working with the team geared up for both business growth & delivering astonishing work hand in hand. I've watched them grow rapidly over the last few years and I am thrilled to contribute to the creation of a future internet giant.”
AnyMind Group entered the Indian market in 2020 by acquiring the mobile advertising platform POKKT. POKKT, a leading Mobile Ads platform in India, Southeast Asia and the Middle East, was founded in 2012 by Rohit Sharma and Vaibhav Odhekar and is integrated with over 1000+ App publishers providing video and rich media ad solutions. AnyMind Group's wider suite of solutions covers the needs of brands, creators and publishers through two broad spaces: Brand Commerce (for e-commerce, marketing, logistics, manufacturing and conversational commerce) and Partner Growth (for creator and publisher solutions), helping them unlock holistic data and functionality across key areas of the business.
