iprospect
The Dentsu-owned media agency said the appointments will strengthen its leadership team
The dentsu-owned agency will take charge from January 2024
exchange4media Staff Jul 12, 2023 7:12 PM
iProspect India has created a multi-media campaign architecture with an aim to accelerate the brand's key vision in the market
exchange4media Staff Dec 5, 2022 1:45 PM
Singh joined VerSe Innovation's short video app in October 2021
Naziya Alvi Rahman Nov 28, 2022 4:26 PM
The account was won following a multiagency pitch and will be serviced from the agency’s Gurgaon office
exchange4media Staff Aug 2, 2022 11:30 AM
The agency will be responsible for managing end-to-end media planning and buying for Kering across 42 markets where it has a media presence
exchange4media Staff Nov 19, 2021 3:54 PM
Ex-iProspect CEO Singh joined the office from October 18, confirmed industry sources
Naziya Alvi Rahman Oct 18, 2021 6:57 PM
Huijboom is the global CEO for media and global clients and will continue to spearhead India operations until the group finds a new CEO
Naziya Alvi Rahman Sep 16, 2021 9:02 AM
Be it exits, elevations, restructurings or appointments, the agency has been in news consistently since the beginning of the pandemic
exchange4media Staff Sep 6, 2021 9:03 AM
Sources say that Singh is with the agency till mid-October
exchange4media Staff Aug 19, 2021 12:29 PM
Prior to this, Thadani was the Chief Digital Officer at Mindshare, South Asia
exchange4media Staff Aug 19, 2021 9:57 AM
Amidst the ratings blackout, measurement parameters such as ‘highest viewership’ have changed to new indices such as ‘most viewed’, ‘most followed’ or ‘most shared’.
Tasmayee Laha Roy May 17, 2021 8:37 AM
Leading women of the industry shared that there is no template for being a perfect mother, but there are a million ways to be a good one
Mansi Sharma May 10, 2021 9:12 AM
iProspect CEO Rubeena Singh discusses the agency's new proposition and plans for 2021
Javed Farooqui Mar 18, 2021 8:51 AM
The agency has adopted 'Brands Accelerated' as its tagline that will sit beneath a reimagined logo
exchange4media Staff Mar 16, 2021 2:05 PM
The theme for the event this year is 'Driving Business Outcomes in a Digital-First World'
exchange4media Staff Feb 3, 2021 9:17 AM
Campon took on his role at Dentsu in 2018, where he was working as APAC Client President
exchange4media Staff Jan 18, 2021 11:01 AM
The company hopes to merge Vizeum’s media strategy and planning, storytelling, and brand-building capabilities with iProspect’s digital expertise, audience knowledge, and performance mindset
exchange4media Staff Jan 14, 2021 2:22 PM
The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making inroads in India, say experts
Javed Farooqui Dec 24, 2020 9:12 AM
At the e4m-BBC World News webinar, industry experts dived into how advertisers should choose a brand-safe environment
exchange4media Staff Dec 17, 2020 9:08 AM
Guest Column: Rubeena Singh, the CEO, iProspect India, outlines key rules for brands on the path to digital transformation with respect to reaching, engaging and converting consumers
Rubeena Singh Dec 11, 2020 8:56 AM
The agency bagged the account following a multi-agency pitch and will service the brand from its Delhi office
exchange4media Staff Oct 22, 2020 3:45 PM
The account will be handled from the agency’s Mumbai office
exchange4media Staff Apr 21, 2020 10:57 AM
In this edition of 'Beating All Odds', Rubeena Singh, CEO, iProspect, speaks to exchange4media Editor Naziya Alvi Rahman
Naziya Alvi Rahman Apr 17, 2020 8:26 AM
Guest Column: Singh, the CEO of iProspect, spells out why there’s no substitute for hard work, irrespective of one's gender, to break the proverbial glass ceiling
Rubeena Singh Mar 16, 2020 8:37 AM
iProspect India will handle services like search engine optimisation, search engine marketing, paid social, affiliates and display facilities
exchange4media Staff Mar 3, 2020 6:39 PM
Feedback shows that increasing trust and harnessing technology are the key ambitions for 2020
exchange4media Staff Feb 11, 2020 11:14 AM
iProspect India’s mandate is to help the OTT platform increase viewership sessions on ZEE5 from organic search
exchange4media Staff Jan 27, 2020 4:02 PM
As per the mandate, the agency will service the account won from its Delhi office and will handle their entire gamut of paid media duties
exchange4media Staff Jan 20, 2020 6:23 PM
DAN’s Carat and Posterscope will also be working on the account
exchange4media Staff Jan 16, 2020 2:32 PM
Guest Column: Rubeena Singh, CEO, iProspect, says voice marketing will provide the early movers an edge in their marketing efforts this year
Rubeena Singh Jan 2, 2020 8:33 AM
