Viraj Jit Singh joins Jio Entertainment Services as Chief Revenue Officer

Singh moved out of MX Player in April after an almost four-year stint

by exchange4media Staff
Published: Jul 21, 2022 11:11 AM | 1 min read

Viraj Jit Singh, former Head of Revenue at MX Player & MX TakaTak, has joined Jio Entertainment Services as Chief Revenue Officer. "Blessed, Grateful, and Excited for the opportunity - Chief Revenue Officer at Jio Entertainment Services," he said in a post on his LinkedIn account.

He had quit MX Player in April this year after an almost four-year stint. As Head of Revenue, Singh was driving the global ad revenue goals, monetisation strategy, partnerships across programmatic demand and data enrichment, trade narrative, revenue planning, pricing, and ad operations.

Prior to MX Player, he was Chief Sales & Marketing Officer at KidZania India. Before that, Singh had a two-year stint at Viacom18, first as National Head - Viacom Brand Solutions, and then as National Head for Viacom18 Live. He has also worked with companies like ESPN Star Sports and Reliance Broadcast Network.

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Published On: Jul 21, 2022 11:11 AM

Tags Jio Viraj jit singh Mx player