‘Find relevance for your company in the media market place’

“Today, it is very difficult to build PR based on personal relationships. You have to find relevance for your company,” says Johan Björkstén, Eastwei MSL.

e4m by exchange4media Staff
Published: Jan 7, 2012 7:46 AM  | 1 min read
‘Find relevance for your company in the media market place’
  • e4m Twitter

“Today, it is very difficult to build PR based on personal relationships. You have to find relevance for your company,” says Johan Björkstén, Eastwei MSL. More

Published On: Jan 7, 2012 7:46 AM 
Tags e4m