Hanmer MSL & MSLGroup Creative+ bag five new accounts
The companies will work in tandem for ABB, J&K Bank, Gujarat Gas Company, FINO and Courtyard by Marriott
Hanmer MSL and MSLGroup Creative+, part of MSLGroup, Publicis Groupe’s flagship strategic communications and engagement company, have won five new clients – ABB, J&K Bank, Gujarat Gas Company Ltd (GCCL), FINO and Courtyard by Marriott.
Hanmer MSL will provide strategic communications relating to brand building, corporate reputation management, corporate responsibility, and crisis and issues management. MSLGroup Creative+, a 24x7 global design and creative services unit based in India, will work in tandem with the Hanmer MSL team to provide clients with a suite of design solutions.
Commenting on the new wins, Jaideep Shergill, CEO, Hanmer MSL and member MSLGroup India Management Board said, “Our recent winning spree is testament to the value we present our clients through holistic and insights-driven communications. Our entrenched integrated communications offering illustrates our boundless, channel-neutral approach, spanning traditional PR, social media and marketing. We are delighted to be partnering leading Indian and global brands, and look forward to working together to help them grow their business.”
Hanmer MSL will provide strategic communications for ABB, a leader in power and automation technologies, in addition to social media engagement with multi-stakeholders and audiences. Its financial communications practice has been appointed the communications partner of J&K Bank. The agency will manage the bank’s corporate reputation outside the state of Jammu & Kashmir.
FINO, a business and banking technology platform, has tasked Hanmer MSL with a holistic communications brief to creatively engage its customers on upcoming innovative concepts. MSLGroup Creative+ will provide creative solutions for FINO to attract its B2B target audience.
The companies will also support Courtyard by Marriott, one of the newest airport hotels in Mumbai. MSLGroup Creative+ will devise a strategy to promote the airport hotel as the most preferred destination for business travelers and leverage its specialty restaurants.
Gujarat Gas Company has tasked MSLGroup Creative+ with a design and creative services brief that encompasses both, above the line and below the line communications. MSLGroup Creative+ will provide creative solutions for internal engagement and provide creative supervision for digital media.
