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With the Rs 4,500 cr IPO approaching, Radhika Zingade, Group Marketing Head at InCred, outlines strategies to expand market reach & boost investor trust
Aarti Pahwa Sep 3, 2025 1:16 PM
Dhoni appears as a relatable coach, guiding parents on safe, eco-friendly, and cost-effective travel solutions for kids’ school, tuition, and activities
Abbas Zaidi Sep 3, 2025 12:37 PM
In an interview with IMPACT, Hari Marar, MD & CEO, and Shalini Rao, CMO of BIAL, share how BLR Airport is evolving into a cultural hub besides a transit centre
e4m Staff Sep 3, 2025 12:07 PM
Kumar brings a wealth of experience in integrated marketing, branding and performance across both traditional and digital media landscapes
The ad aims to promote Manappuram Finance’s instant gold loan app which allows to get a gold loan anytime from anywhere
neeraj test Sep 16, 2024 10:16 AM
Rajat Abbi, VP-Global Marketing, CMO, Greater India, Schneider Electric, lets us in on the company's media mix, B2C focus, festive marketing initiatives and more
Sohini Ganguly Sep 3, 2024 8:41 AM
The launch will also be supported by a 360-degree communication campaign
VP Deepti Bansal will be transitioning to an advisory role, said Kommune founder Roshan Abbas
The beauty brand is known for its natural ingredients from Korea’s Jeju Island
e4m Staff Jul 16, 2024 12:33 PM
The advertising and marketing fraternity is hopeful of a growth-oriented budget that puts more money into the pockets of the consumer
Sohini Ganguly Jul 15, 2024 9:10 AM
Award won for a 5-minute long promotional film for the Netflix series ‘Sex Education’
Leo Burnett, Famous Innovations and Maitri Advertising Works win Grand Prix
Harit Nagpal, Sanjiv Mehta, Tahira Kashyap, Vikrant Massey and Medha Shankar among the speakers on Day One
e4m Staff May 30, 2024 8:44 AM
In a conversation with e4m, Ajay Kakar shared that they received 3,506 entries from 273 companies for Abby Awards this year
Shantanu David May 24, 2024 9:02 AM
Praful Akali and Ashish Khazanchi will be Jury Chairs for the Health and Still Print category, respectively
e4m Staff May 16, 2024 12:14 PM
Sanchita Johri was previously with Adidas as Director of Digital Activation
The Abby Awards will be held on the 29th, 30th, and 31st of May during Goafest 2024
Before joining Glenmark, Zoya Pandey was with Abbott for over 13 years
The Abby Awards will be held on the 29th, 30th, and 31st of May during Goafest 2024
e4m Staff Apr 29, 2024 3:35 PM
The Abby Awards will be held on the 29th, 30th and 31st of May during Goafest 2024
e4m Staff Apr 25, 2024 6:26 PM
By adding categories that are trending in the world, we continue to stay connected with global festivals, say organisers
e4m Staff Mar 14, 2024 3:38 PM
The awards will be announced during GoaFest on 29th, 30th, and 31st May 2024
Prior to this, Aditya Babbar was Senior Director-Head Product & Marketing at the company
e4m Staff Mar 4, 2024 10:41 AM
Nidhi Sabbarwal was awarded as the ‘Emerging Entrepreneur of the year’ at the e4m Women Achievers’ Awards
e4m Staff Feb 23, 2024 2:56 PM
The 55th edition of the awards is scheduled to take place on 29th, 30th, and 31st May, 2024 during Goafest
e4m Staff Feb 14, 2024 3:46 PM
With ad spends expected to be in the double digits for the twin festivals, brands have been pulling out all stops to get the best out of the festive opportunity
Nilanjana Basu Sep 15, 2023 9:05 AM
The CEO-South Asia of EssenceMediacom spoke to e4m Editor Naziya Alvi Rahman on handling the big merger, expanding the agency and the recent win at Goafest
Naziya Alvi Rahman Jun 5, 2023 8:59 AM
The media group stood second in the category with 16 points overall
exchange4media Staff May 29, 2023 10:39 AM
The agency was also among winners at the recently held e4m Neon OOH Awards
exchange4media Staff May 28, 2023 12:41 PM
Leo Burnett also named Branded Content & Entertainment Specialist Agency of the Year and Brand Activation & Promotions Specialist Agency of the Year; McCann Worldgroup India wins Young Maverick award
exchange4media Staff May 26, 2023 10:14 PM
This year 181 companies entered the Creative ABBY 2023 out of which a total of 110 companies were shortlisted after the first 2 rounds
exchange4media Staff May 16, 2023 3:42 PM
McCann WorldGroup, MullenLowe Lintas and Wunderman Thompson are back in the festival
exchange4media Staff May 15, 2023 8:54 AM
The creative leaders will be chairing the jury for four different categories
exchange4media Staff May 5, 2023 11:33 AM
The Abby Awards will be held on the 24th, 25th, and 26th of May during Goafest 2023
exchange4media Staff Apr 26, 2023 12:18 PM
The category will recognize the work created by talent under the age of 30
exchange4media Staff Apr 25, 2023 3:34 PM
Pinto, Naqvi and Deshpande join as Jury Chair for Public Relations category, Jury Chair of Mobile Category, and Jury Chair of Design category respectively
exchange4media Staff Apr 18, 2023 5:13 PM
The Abby Awards will be held on the 24th, 25th, and 26th of May during Goafest 2023
exchange4media Staff Apr 12, 2023 12:07 PM
Nick Law is the Creative Chairperson at Accenture Song, and Wesley ter Haar is Co-founder of Media.Monks
exchange4media Staff Apr 4, 2023 1:49 PM
Michele Morrone, the Italian actor, also stars as the male face of the campaign
exchange4media Staff Mar 15, 2023 3:17 PM
The Cannes Lions winner was an independent producer previously
exchange4media Staff Mar 6, 2023 11:02 AM
The ENBA jury this year will be led by senior bureaucrat and former Election Commissioner Sunil Arora
exchange4media Staff Feb 21, 2023 1:20 PM
How the co-op created a long-lasting legacy with its buck-toothed superstar
exchange4media Staff Jan 30, 2023 9:06 AM
Rajat Abbi, vice president, global marketing, Schneider Electric, opens up about the company's groundbreaking Green Yodha initiative
Shrabasti Mallik Jan 2, 2023 4:08 PM
