Karnataka Lions appoints Brandspk Communication | PR
Karnataka Lions, the Bangalore franchisee of the World Series Hockey, appoints Brandspk Communication | PR as its communications agency
Sporting Ace, owners of the Karnataka Lions, has appointed Brandspk Communication | PR as its official PR agency for India.
Brandspk will be building the overall brand image and communication strategy for the team and will strategise tailor-made plans to get maximum leverage for the team during the WSH.
Commenting on the appointment, Kingshuk Gupta, Director, Sporting Ace, said, “We at Sporting Ace look at sports as a business of the future and WSH is the first and most important step in that direction. To add momentum to our plans, we needed a communications partner who understands the trade and customises the communication based on team Karnataka Lion’s needs and our needs. The passion and thought process shown by BrandSpk was on the same wavelength with our strategy.”
For the record, Sporting Ace looks at promoting multiple sports and help build necessary infrastructure. Suniel Shetty has been roped in as the chief mentor of Karnataka Lions and his passion for sports is a perfect fit with the vision of the organization.
Delighted at the collaboration, Anuja Choudhary, Director, BrandSpk Communication |PR said, “We are elated to be partnering with Sporting Ace to help strategize and build the Karnataka Lions team and other sports in future. Their approach to sports is uplifting and path breaking.”
For the record, Sporting Ace is a part of the Zentrum Group, a global player in the field of energy, chemicals, education, sports, information technology, consulting, media, and outsourcing and works extensively with the world's leading corporate houses, governments, and institution.
