The Infinity Stones of influencer marketing
Guest Column: Ajay Kulkarni, Business Head of Barcode Entertainment, shares tricks to make influencer-led campaign a success
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Barcode Entertainment appoints Ajay Kulkarni as its Business Head
Most recently, Kulkarni was the content and strategic partnerships at TikTok (ByteDance) for South Asia (Nepal, Bangladesh and Sri Lanka)
Ajay Kulkarni’s maiden book ‘Globalization and International Advertising' is out
The book gives a fresh perspective on brands and the emergence of global markets