Amitabh Bachchan turns 81: A Shahenshah-sized brand journey
From BPL to Everest, how Amitabh Bachchan became the compelling voice that lent gravitas to brands
amitabh-bachchan-birthday
Amitabh Bachchan turns 80: Why brands love Big B
A look at Mr Bachchan's ad journey and his unflappable brand appeal on his 80th birthday