At e4m CTV Conference, Ashish Pherwani, Media and Entertainment Lead, EY, shared that in three years, 30% of the content on CTV will not be from large broadcasters
The Media and Entertainment Leader of EY LLP spoke to Kailashnath Adhikari, MD, Governance Now, on the subscription model for Print and the way ahead for the medium
According to industry observers, advertising will resume once the economy starts to recover & digital and broadcasting will be the early gainers
At the e4m e-Conclave, panellists Vikram Sakhuja, Prathyusha Agarwal, Vivek Sharma & Ashish Pherwani discussed the impact of the pandemic on media & entertainment industry in India
The Media and Entertainment sector in India is expected to cross Rs 2.4 trillion by 2022, at a CAGR of 10%, says the report
The report analyses the views of media & entertainment companies and their executives to reveal catalysts, strategies and actions that are reshaping business transformation in the industry