Date-wise News
The brand takes an emotional yet inspirational route by featuring differently abled actors for ‘Har Khushi Ke Liye Kaafi Hai’ campaign
exchange4media Staff Mar 27, 2020 10:00 PM
The devices will help in monitoring health, allowing doctors to check vitals remotely and possibly flag off health deterioration in advance
exchange4media Staff Mar 27, 2020 10:00 PM
The aid will support Government & private hospitals to upgrade ICUs, procure equipment and consumables including ventilators, personal protection equipment, enhance testing and set up isolation units
exchange4media Staff Mar 27, 2020 6:58 PM
Guest Column: Mahesh Chauhan, Director of Salt Brand Solutions, believes that our current phase of self-isolation is a godsent opportunity for introspection and personal growth
Mahesh Chauhan Mar 27, 2020 6:52 PM
With this association, TCL has added over 3,700 titles by ShemarooMe to its content platform
exchange4media Staff Mar 27, 2020 4:54 PM
Finserv MARKETS, Bajaj Finserv Direct’s market place platform, is a digital marketplace that offers loans, insurance, investments, payments, and lifestyle products
exchange4media Staff Mar 27, 2020 4:30 PM
The game is an initiative by McDonald's to engage and entertain people during the lockdown
exchange4media Staff Mar 27, 2020 4:27 PM
In a combined effort between the Ministry of Health, MyGov & Facebook, the chatbot will help raise awareness, provide authentic information and share precautionary measures
exchange4media Staff Mar 27, 2020 4:15 PM
The fast-food chain's Brazilian ad around the COVID-19 crisis was inexplicably pulled down after criticism from some Twitter users
exchange4media Staff Mar 27, 2020 3:42 PM
In the Hindi GEC category, the total number of impressions in urban markets have increased by 0.11%
exchange4media Staff Mar 27, 2020 3:10 PM
The Media and Entertainment sector in India is expected to cross Rs 2.4 trillion by 2022, at a CAGR of 10%, says the report
exchange4media Staff Mar 27, 2020 2:15 PM
Guest Column: Ashish Bhasin, CEO APAC and Chairman India, Dentsu Aegis Network, says while we are practising social distancing, we must practise virtual proximity
Ashish Bhasin Mar 27, 2020 12:49 PM
In a tweet, the Minister of Information and Broadcasting Prakash Javadekar informed two episodes of the mythological teleserial will be aired at 9 am and at 10 pm from Saturday, March 28
exchange4media Staff Mar 27, 2020 12:44 PM
The channel will telecast shows in genres ranging from comedy to mythology
exchange4media Staff Mar 27, 2020 12:29 PM
The resources under this fund will be channelised towards the protection & well-being of the ground forces
exchange4media Staff Mar 27, 2020 12:09 PM
As per the report, the Time Spent on smartphones in Week 1 of Covid disruption has increased by 1.5 hours
exchange4media Staff Mar 27, 2020 11:18 AM
Several brands have announced relief packages to help the nation in a state of lockdown due to the pandemic
Sanstuti Nath Mar 27, 2020 8:49 AM
The report also revealed that the news genre contributed to 9% of total viewership but accounted for 32% of ad volumes
exchange4media Staff Mar 27, 2020 8:45 AM
Mansi Shrivastav - Head, Content Acquisition, MX Player, says international content dubbed in local Indian languages is a category that MX Player is looking to further expand
Shikha Paliwal Mar 27, 2020 8:41 AM
Guest Column: Anand A, the Regional Head (South), Big Trunk Communications, outlines how brands can craft a diversified digital marketing strategy
Producers say the lockdown’s impact will be felt as a whole and a number of shows have been put on hold for now
Sonam Saini Mar 27, 2020 8:34 AM
Industry experts say there will be a rise in viewership for News, Entertainment, Movies and Kids content due to the Stay-At-Home advisory in place
Simran Sabherwal Mar 27, 2020 8:33 AM
The data on COVID-19 pandemic consumer patterns was presented by Prasun Basu, South Asia President, Nielsen Global Connect & Sameer Shukla, West Market Leader, Nielsen Global Connect, South Asia
Noel Dsouza Mar 27, 2020 8:33 AM
The ad-makers share how conversations with women who had heavy periods inspired the bold commercial and why it didn’t sit well with certain media gatekeepers
Misbaah Mansuri Mar 27, 2020 8:29 AM
Deepa Dey- Head Communications & CSR at GlaxoSmithKline Consumer Healthcare, talks about her journey in the industry, gender equality and an organization’s culture in promoting gender neutrality
Nafisa Shaheen Mar 27, 2020 7:56 AM
The campaign aims to spread cheer amongst the people of India and encourages them to make productive use of their time while they stay indoors
exchange4media Staff Mar 27, 2020 2:00 AM
As part of this initiative, ZEE5 will bring a slate of new original shows for its users to stream it across devices
exchange4media Staff Mar 27, 2020 12:00 AM
