International Men's Day: The changing shades of masculinity in ads
A look at how the portrayal of men and masculinity in ads has undergone a sea change over the years
au-bank
AU Bank comes up with digital-only campaign for LIT Credit Card
The campaign includes three 15-second films
AU Bank partners with Vserv to give innovative spin to ad campaign ‘Badlaav Humse Hai’
Vserv cracked an innovative engagement for AU Bank’s campaign by creating an ad unit completely covering the users' screen to look like an incoming video call from Bollywood actor Aamir Khan himself!
AU Bank launches festive campaign #Badlaavhumsehai
With this film, the bank addresses the age-old custom of males of the household eating before the women
Across agencies, we have cumulatively added over Rs 400 crore to business: Kartik Sharma
Sharma, Group CEO, Omnicom Media Group reflects on his challenging first year in the role
OMD India wins marketing and media mandate for AU Bank
OMD Mumbai Office will be responsible for end-to-end customer-focused campaigns and the delivery of faster business outcomes as part of this mandate