In conversation with Ashwin Padmanabhan, President-Investments, Trading & Partnerships, GroupM India & Parthasarathy Mandayam, Chief Strategy Officer, GroupM S Asia on the growth of audio streaming
The content platform is planning to onboard other partners on the app in order to provide a plethora of options under podcasts that will redefine audio-content consumption for its users
Spotify gives brands a platform to deliver their messaging engagingly and effectively with an all-new audience
Spotify gives brands a platform to deliver their messaging engagingly and effectively with an all-new audience
Ad-Supported Revenue grew 110% Y/Y to €275 million
The company announced that its chatroom feature will be monetised through virtual gifting and loyalty programmes
The decline is despite the number of deals increasing from 64 in 2019 to 77 in 2020
The playbook analyses streaming trends from 2019 festivities and 2020 year to date to predict consumer behaviour in the festive season
The partnership expands JioSaavn’s content offering, providing access to Acast’s infrastructure and the latest advances in podcast technology
Approved podcasters can now directly list audio shows to the JioSaavn platform, gaining access to more than 100 million engaged users