A legend & a surrogate mother to everyone in media: Industry remembers Helen Anchan
The advertising veteran breathed her last on Sunday
Date-wise News
Mere bhaiya ke function pe jalul-jalul aana: Zomato invites all for its 'wedding'
Blinkit too finds a mention in the print ad
Assembly polls: News channels rake in rev on counting day with L-band sales on digital
Aaj Tak, ABP News and India TV were the top earners on the crucial day
Gaurav Kumar Dewani joins NDTV as Revenue Head – Content
He was previously with The Times Network as Senior Vice President & National Head - Branded Content
Infidigit to handle SEO duties for Tata Capital Limited
This partnership is expected to assist the company in enhancing its online presence
Tapan Sharma elevated to COO of Republic Media Network's digital business
Sharma has been leading the digital business initiatives since he joined the network in December 2022
FanCode to live stream 19th edition of Club World Championship 2023
The championship will take place in Bangalore
Nikhat Zareen teams up with Lifespan to show why only 'results matter'
A brand campaign starring Zareen, the brand ambassador emphasises the importance of achieving the impossible
NDTV appoints Neha Sethi as AVP-Marketing
She was previously with the India Today Group
Social Beat wins digital D2C mandate for Mankind Pharma
Social Beat will be responsible for crafting and executing comprehensive digital marketing strategies for Mankind Pharma
Prasanth Kumar re-elected President of AAAI
Rana Barua elected Vice-President; Anupriya Acharya to be ex-officio member of AAAI Board for 2023-24
'5 nahi toh 50,' promises Rapido in new campaign
The app-based commute service has launched a five-film campaign for its new customer-centric initiative
Ad doyen Helen Anchan no more
The Lintas legend was one of the key figures of the advertising domain in the 1950s and is known to have been a guiding figure for many media planners
Our subscriber base is growing by 50% YoY: Aditya Pittie, MD, IN10 Media Network
In a chat with e4m, Pittie discusses adding more TV channels to the broadcast business, going regional, marketing strategies and more
Animal: Big brands on the prowl in Ranbir Kapoor starrer
The film featured a bevvy of luxury brands such as Rolex, Apple, Range Rover and the like integrated into the story of a rich family
e4m-GroupM Programmatic Summit 2023 in Mumbai tomorrow
At the second edition of the conference, experts will explore the growth and future of the programmatic marketing ecosystem and more
IDBI trusteeship moves NCLAT against Zee-Sony merger
The matter came up for hearing on Dec 1 and was deferred
‘Audio advertising has mass reach plus the benefits of personalisation’
In conversation with Ashwin Padmanabhan, President-Investments, Trading & Partnerships, GroupM India & Parthasarathy Mandayam, Chief Strategy Officer, GroupM S Asia on the growth of audio streaming
Google search ad controversy: Nothing too serious?
Responding to the allegations, Google told e4m that advertisers can exclude their ads from showing on specific SPN sites by speaking to their account representative