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Greenlam Laminates celebrates the joy of building a home together in new ad

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The new campaign is conceptualized by Dentsu Creative

exchange4media Staff Nov 21, 2022 11:45 AM

Honda's new campaign highlights the need to go beyond the ordinary

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The campaign has been designed by Dentsu Creative

exchange4media Staff Oct 22, 2022 8:26 AM

What's keeping brands from Ramadan?

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Industry watchers talk about the factors that hinder brands from connecting with the consumers in the Holy Month

Misbaah Mansuri May 10, 2021 8:56 AM

Can liquor brands sail through ASCI restrictions on surrogate ads?

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Ad industry experts say that there will always be restrictions but it is up to advertisers to be creative and find ‘elegant’ solutions for their campaigns

Misbaah Mansuri & Noel Dsouza Jan 27, 2021 8:48 AM