automobiles

Ahead of Diwali, brands fire up experiential marketing

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From gold to automobile to liquor, brands have upped their ad spend for experiential marketing. AI-AR-VR are the flavour of the season

Kanchan Srivastava Nov 10, 2023 8:58 AM

Fiat India Automobiles names Rajesh Khatri as President & CEO

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Prior to the new assignment, Khatri was the Vice-President and head of operation of the passenger vehicle business at Tata Motors

exchange4media Staff Feb 9, 2023 1:23 PM

Sushant Balsekar joins Daimler India Commercial Vehicles as Head - Corp Comm, India

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Prior to this, Balsekar was the Head–PR and Corporate Communications and Member of India Leadership Team at Fiat Chrysler Automobiles

exchange4media Staff Jan 6, 2022 2:41 PM

Mindful production is as important as mindful consumption: Philip Kotler

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Kotler lauded the altruistic efforts of the world in the pandemic, saying that 'a number of forces are gathering to believe and support the common good'

exchange4media Staff Feb 2, 2021 8:31 AM