Aviva Life Insurance appoints Sonali Athalye as Chief Financial Officer
She will be responsible for strategic planning, treasury, and financial performance management
aviva-life
Indian consumers understand the value of life insurance more than ever
Guest Column: Vinit Kapahi, Head of Marketing, Aviva India, details ways in which consumer behaviour towards insurance has involved
Empathy, Courage & Humility will be the differentiators for brands in a post-COVID world
Guest Column: Anjali Malhotra, Chief Customer, Marketing and Digital Officer, Aviva India pens down some evolving strategies to follow in the new normal and plan for success post the crisis
Aviva launches new Hello, Life. Hello, Aviva campaign
The campaign has been created in partnership with Creativeland and has been rolled out on Facebook, YouTube, Twitter and Instagram, along with OOH and radio
#Hello, Life. Hello Aviva! reflects new brand purpose: Anjali Malhotra
Malhotra, Chief Customer, Marketing and Digital Officer, Aviva India, talks about the vision and thought behind the campaign, market spends, strategy, key focus for 2020 and more