Aaj Tak breaks record with breaking news
As per BARC data, the channel registered a market share of 19.5% in HSM 15+ on October 25
barc-report
Television welcomed over 850 new advertisers in July 2021: BARC report
Ad volumes registers 23% growth against July 2019
Movie only genre to register ad volume growth in 2020: BARC report
In terms of genre-wise ad volumes, news had the highest share at 32% followed by GEC (25%)
COVID-19 Week 2 records a spectacular 298% growth for TV news viewership
According to the second edition of the Nielsen-BARC report, the growth is as per a comparison of the period before the coronavirus outbreak and the second week of the lockdown