The brand orchestrated a marketing campaign featuring Kapur on an unbranded out-of-home (OOH) display at Juhu Beach
The #BeardsAtWork campaign has been released on the occasion of World Beard Day
The film is a satirical take on #MardonWaaliBaat, says the brand
The film promotes Beardo's Whiskey Smoke perfume
The film features Hrithik Roshan
The campaign is for EDP Whiskey Smoke
The new brand film highlights what it takes to be a true 'Beardo'
Beardo’s new campaign unites men across India in a new crowdsourced video to embrace and salute their beards
Experts say the trend of Direct to Customer brands looks bullish as Internet penetration is increasing and first-generation online shoppers are evolving