The 'deinfluencing’ video claims Cadbury Bournvita has excessive sugar content and other ingredients that can cause harmful diseases like cancer

exchange4media Staff Apr 10, 2023 6:30 PM

Ogilvy's Harshad Rajadhyaksha and Kainaz Karmakar speak to e4m about the creative process behind the 'Forced Packs' campaign and address the praises and criticisms that came their way

Tanzila Shaikh Nov 15, 2022 8:37 AM

The campaign #FaithNotForce by Ogilvy aims to enlighten parents to take notice of their children’s true talent instead of forcing them into preset career moulds

exchange4media Staff Nov 12, 2022 8:30 AM

As an extension to the campaign, the brand has partnered with athletes Anahat Singh, Hima Das and Ashish Kumar Chaudhary

exchange4media Staff Aug 20, 2022 7:59 AM

The digital campaign by Ogilvy India has been created following a 2X increase in mental health search queries since the start of the lockdown

exchange4media Staff Oct 9, 2021 6:00 PM