The Chief Marketing Officer of Perfetti Van Melle India, Gunjan Khetan, deep-dived about Center Fresh's latest 'Aage Badh' campaign, the category's consumer trends, marketing plans and more

Chehneet Kaur Aug 16, 2024 9:09 AM

The brand has collaborated with JioSaavn to launch the pack that lets people dedicate romantic songs to their loved ones

exchange4media Staff Feb 10, 2023 12:41 PM

The campaign collaboration has been facilitated by Wavemaker India, with support on the creative front from Ogilvy India

exchange4media Staff Aug 6, 2022 8:32 AM

The TVC has been conceptualized by Ogilvy India

exchange4media Staff Feb 19, 2022 8:43 AM

The campaign collaboration has been facilitated by Wavemaker India, with support on creative front from Ogilvy India

exchange4media Staff Nov 29, 2021 12:29 PM

The initiative addresses the need of staying fresh while wearing the mask for prolonged duration

exchange4media Staff Jul 19, 2020 8:00 PM

Perfetti Van Melle India has joined hands with the Love Aaj Kal 2 team for a new TVC to cash in on the Valentine’s Day buzz

exchange4media Staff Feb 13, 2020 10:30 AM

Center Fresh Mints is collaborating with Paytm to offer an assured instant cash back and induce trials for the new flavour

exchange4media Staff Feb 11, 2020 1:02 PM