Rs 200 crore was pumped in for the advertisement and promotion of ‘CM Majhi Ladki Bahin scheme’ on Thursday itself
This series is being jointly hosted by Nikunj Garg, Senior Managing Editor of NDTV and Marya Shakil, Executive Editor (National Affairs) of the channel
The campaign has been shot under the banner Dharma 2.0 and conceptualised by 82.5 Communications
Jackie Shroff stars in this light-hearted campaign ‘Sahi Jagah Judge Karo’ that encourages people to channel their judgemental tendencies to judge something good
The new Tata Tea Agni TVC by Media Monks India highlights the daily contributions of homemakers who are driven by boundless passion and indomitable spirit
The brand bagged gold for its ‘Hyundai X Man's World - The Drive Within’ campaign
Mukherjee will be responsible for creating new products and proprietary solutions that in turn will spur growth for clients, the agency and the industry
Sen has worked with organizations such as Sterlite Power, Alstom and GE
In his new role, Abhishek Chauhan will lead the Corporate Communications and PR at Ola Electric, Ola Consumer and Ola Krutrim
Brand lead of Bacardi Ashish Jha shares with e4m the brand’s growth story, creating presence on social media along with on-ground events, and more
According to TRAI, the active pay subscriber base for these providers was around 61.97 million as of March 31, 2024, down from 69.57 million on March 31, 2021
The drama is a collaboration between Guneet Monga’s Sikhya Entertainment and Karan Johar’s Dharmatic Entertainment
Amit Sethi has over 20 years of rich experience in the media industry
The campaign is for the HMD Crest smartphone and the feature phones HMD 105 and 110
Dentsu Group’s APAC organic revenue has decreased by 6% in Q2 and by nearly 7% in the first half of the year
The TVC talks of the brand's commitment to quality and value across various industries and lifestyles
Guest Column: Chetna Israni, Director & Co-Founder, Morning Star Brandcom, writes on how brand custodians can adapt strategies to respect the new, discerning and intelligent audience
Prior to this, Ananta Das was with Amazon as Brand Lead - PR
The AR filter offer its users to virtually wear Bhagat Singh’s iconic hat and moustache
Tarun Bhagat has taken up the additional role of Lead Away from Home Channel, India BU Beverages
Andrew Robertson, who has served as President and CEO since May 2004, will become Chairman on October 1
As per media reports, Mars will pay $83.50 per share
The platform will redefine athletic performance monitoring & analytics
As India celebrates 78th Independence Day, brands drenched themselves in the colours of the tricolour as they launched creative ad campaigns
As per reports, the I&B ministry has recommended to the Finance Ministry that the GST on online media subscriptions be either removed or rationalised
The Chief Marketing Officer of Perfetti Van Melle India, Gunjan Khetan, deep-dived about Center Fresh's latest 'Aage Badh' campaign, the category's consumer trends, marketing plans and more
In this edition of Pitch BrandTalk, Nalin Jain, CMO, Godrej Capital, focuses on MSMEs as a growth driver, leveraging the legacy of the Godrej Industries Group, the brand's latest campaign & more
IOAA proposes Roadstar as the first ever common currency for the outdoor industry, but it stands to see whether the AAAI and ISA will play along
Industry experts say that by permitting private channels to stream on Prasar Bharati’s OTT platform, the pubcaster is breaching guidelines for uplinking and downlinking of satellite TV channels
Among the less drastic measures being considered are including mandated data sharing with competitors and putting in place safeguards against unfair AI advantages
The e-auction, tentatively scheduled for August 28th, 2024, will offer MPEG-2 slots for the period from September 5th, 2024, to March 31st, 2025