TATA Starbucks renews focus on personal ties with #ItStartsWithYourName campaign
The campaign has been conceptualised by Edelman India
edelman-india
Ashish Pathak joins Edelman India as ECD
Pathak has in the past worked with Wunderman Thompson, BBH, BMB and Ogilvy
‘PR is one of the most dynamic, flexible and fast-evolving professions’
In this edition of e4m PR & Corp Comm’s 30 Under 30 series, Arshya Harjani, Senior Account Executive, Edelman India, explains how communication professionals should embrace changes in the industry
Is the PR industry primed to go fully virtual post-pandemic?
e4m asked experts for their opinion on the rise of virtual agencies in an industry that relies heavily on human interactions and relationships
Will the ongoing pandemic reshape brand-PR agency equation?
According to experts, a stronger brand-PR equation during and post the pandemic, and the need to reinvent PR advisories will be the way forward
Edelman India wins integrated mandate for fantasy sports platform BalleBaazi
Edelman India to manage the mandate across brand, corporate and digital media