esp-properties

‘Gaming is providing engagement at scale’

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At the e4m GameOn summit, a panel of brand leaders and marketers took part in a virtual chat to discuss how gaming works for brands

exchange4media Staff Mar 12, 2022 9:18 AM

IPL 2020 attracts Rs 500 crore in sponsorships: Three factors that helped

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While for a successful franchise like IPL, crossing the Rs 500-crore mark may be on expected lines, what makes the feat extraordinary is its ability to make it happen in a tough market scenario

Ruhail Amin Oct 21, 2020 9:07 AM

IPL Team sponsorship crosses Rs 500 cr mark this year: GroupM ESP Properties

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ESP Properties has helped brands like Paytm, Colgate, Myntra and Cadbury Dairy Milk close deals for IPL

exchange4media Staff Oct 12, 2020 10:59 AM

Suku Murti joins DViO Digital’s Advisory Board

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Murti was previously Managing Partner at ESP Properties, GroupM Media India

exchange4media Staff Mar 17, 2020 12:47 PM

Indian sports sponsorship crossed Rs 9000 crore in 2019: GroupM’s ESP Properties report

Vinit Karnik ESP Properties?blur=25

According to the report, while TV continues to grow as the biggest medium for ad spends in sports, brands are also leveraging digital in an effort to build a connect with consumers

exchange4media Staff Mar 12, 2020 12:59 PM