The GEC genre registered 51% rise in ad volumes in Week 30 compared to Week 23

exchange4media Staff Jul 30, 2020 9:11 AM

As compared to the previous four weeks, viewership for Hindi GECs in the HSM, HSM Urban and HSM Rural grew by 11%

exchange4media Staff Jul 30, 2020 8:51 AM

Backed by Ramayan and Mahabharat, DD National and DD Bharati maintained their positions in top five channels in week 15

exchange4media Staff Apr 23, 2020 5:54 PM

As per the report, the total TV consumption increased by 38% at all India level in week 14

exchange4media Staff Apr 16, 2020 4:52 PM

DD National emerges as the most watched channel in overall (Hindi + Rural) and urban markets while Dangal continues to lead the rural market

exchange4media Staff Apr 9, 2020 3:41 PM

The BARC India week 12 data also revealed that Hindi GEC Rural total impressions registered a 0% increase this week

exchange4media Staff Apr 2, 2020 6:33 PM

The report also revealed that the news genre contributed to 9% of total viewership but accounted for 32% of ad volumes

exchange4media Staff Mar 27, 2020 8:45 AM