google-algorithm

Why are news publishers losing web traffic now?

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India’s leading news publishers got fewer unique visitors in January 2024 compared to January 2023, as per Comscore. Publishers insist web traffic is seasonal and LS polls will turn the tide  

Kanchan Srivastava Mar 14, 2024 8:29 AM

Surviving the algorithm: News publishers walk the tightrope as Google ‘updates’ hit hard

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Publishers have been reworking their strategies after changes in the Google algorithm affect web traffic and revenue

Kanchan Srivastava Feb 27, 2023 9:42 AM