Halloween: Indian brands try every trick (and treat) from the marketing playbook Experts weigh in on the spook-tacular marketing opportunity that is Halloween, which has been steadily bewitching Indian consumers Tanzila Shaikh & Nilanjana Basu Oct 31, 2023 9:10 AM
Hershey's launches first-ever Halloween campaign in India With the growing trend of Halloween festivities in India, the campaign aims to familiarise the Indian audience with the rituals of the festival e4m Desk Nov 1, 2022 1:26 PM
DDB Mudra Group reveals the real #ScaryFacts on Halloween With this campaign, DDB For Good is inviting purpose-driven brands to collaborate and drive positive change in the world we live in e4m Desk Nov 1, 2021 10:54 AM
Movies NOW & MNX to premiere 'The Prodigy' and 'Child’s Play' this Halloween The films will premiere this Saturday, October 31, 2020, at 9:00 PM and 11:00 PM respectively e4m Desk Oct 30, 2020 1:40 PM