homelane

HomeLane opts for ‘unglamorous’ campaign

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The home décor company has roped in Talented for the two-part ad series

e4m Staff Mar 6, 2024 12:42 PM

HomeLane appoints Udit Mediratta as Chief Marketing Officer

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Mediratta joins HomeLane from AB InBev in Singapore, where he was the Director Of Marketing & Commercial Operations in the South East Asia region

exchange4media Staff Feb 3, 2022 10:28 AM

MS Dhoni allays consumer fears in new IPL campaign for HomeLane

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The Script Room has conceptualised the 6-film campaign for the brand

exchange4media Staff Sep 20, 2021 11:45 AM

HomeLane onboards The Script Room for campaign with MS Dhoni

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The agency has bagged the creative mandate for the upcoming campaign

exchange4media Staff Aug 25, 2021 11:51 AM

HomeLane urges Indian consumers to bank on its promise

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HomeLane is planning to invest over Rs 100 crore during the next 12 months on various marketing initiatives

exchange4media Staff Dec 5, 2020 9:06 AM

HomeLane’s focus to be on renovation, expansion & new technologies: Tanuj Choudhry

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Choudhry, who handles Sales, Marketing, Category, Design and Business Development, for HomeLane talks about the brand's marketing propositions, advertising strategies & target groups

exchange4media Staff Jan 31, 2020 12:03 PM