Date-wise News
While Ogilvy & Mather bagged Advertising Agency of the Year Gold, Madison Media & MG Motor India each won a Gold for Media Agency of the Year and Advertiser of the Year honours respectively
exchange4media Staff Jan 31, 2020 9:26 PM
Profit after tax stood at Rs 272 crore, an 11% jump from the previous year
exchange4media Staff Jan 31, 2020 8:12 PM
Consolidated net profit grew 8.7% to Rs 397.7 crore, up from Rs 366.1 crore in the corresponding period last year
exchange4media Staff Jan 31, 2020 7:37 PM
At the ninth edition of NEONS, a panel of industry experts discussed why brand custodians turn towards OOH in the era of the internet
exchange4media Staff Jan 31, 2020 5:29 PM
Chaudhry, Group President - Corporate Brand Custodian, Adani Group, will be a grand juror at the NEONS OOH Conference & Awards 2020
exchange4media Staff Jan 31, 2020 5:29 PM
This initiative will specifically target low voting percentage areas in Delhi through an on-air and on-ground campaign
exchange4media Staff Jan 31, 2020 4:33 PM
In addition, there will be over 20 curated shows with 100+ hours of special programming with a sharp analysis of the budget proposals
exchange4media Staff Jan 31, 2020 3:56 PM
UT Ramprasad, Head of Marketing & Brand Communication, Commercial Vehicles, Tata Motors, speaks about ‘How TV delivers the strongest ROI'
exchange4media Staff Jan 31, 2020 2:49 PM
Subha Sreenivasan, VP and Media Head - Godrej Consumer Products says there are several opportunities where brands can leverage from the touchpoint of TV
exchange4media Staff Jan 31, 2020 2:41 PM
The publication groups have jointly launched the Kaun Banega, Kaun Banayega initiative to tell the readers why it's important to cross-check news
exchange4media Staff Jan 31, 2020 2:39 PM
Sam Balsara, Chairman & Managing Director, Madison, spoke about how TV adds to Digital ROI and hence needs to be part of performance campaigns too
exchange4media Staff Jan 31, 2020 2:26 PM
The brand has executed engaging marketing activities via Brand Partnership, Outdoor Innovation and Social Media campaigns
exchange4media Staff Jan 31, 2020 1:20 PM
Kapoor has been in senior leadership roles with companies like Times Strategic Solutions (ET Edge), Planman Consulting, HT Media, IDG Media & Monster India
exchange4media Staff Jan 31, 2020 1:17 PM
In a freewheeling chat with exchange4media, Dixit SVP - Marketing, Analytics & Direct Revenue at ALTBalaji speaks passionately about the business she understands best
Shikha Paliwal Jan 31, 2020 1:15 PM
The memorial lecture will be delivered by Bhaskar Bhat, Former CEO and MD, Titan Industries
exchange4media Staff Jan 31, 2020 12:58 PM
Choudhry, who handles Sales, Marketing, Category, Design and Business Development, for HomeLane talks about the brand's marketing propositions, advertising strategies & target groups
exchange4media Staff Jan 31, 2020 12:03 PM
In the urban market, Star Plus and Sony Sab bagged second and third spots respectively on BARC India’s Week 3 ranking
exchange4media Staff Jan 31, 2020 8:37 AM
Kartikeya Sharma, Founder & Promoter at iTV Network, talks about technological disruptions in the newsroom, how television journalism is irreplaceable and the outlook for 2020
Nafisa Shaheen Jan 31, 2020 8:32 AM
Sharma’s exceptional track record has led to high expectations being set from him in his new role as India CEO of Omnicom Media Group
Naziya Alvi Rahman Jan 31, 2020 8:27 AM
With Snapchat creating brand filters and Instagram introducing in-app purchases, marketing has undergone a sea change thanks to social media. However, experts say we have only scratched the surface
Shreshtha Verma Jan 31, 2020 8:19 AM
The Director & CEO of Personal Care- CavinKare, speaks about brand Indica adopting an aggressive stance in the Northern markets and why he believes innovation will drive growth for the company
Simran Sabherwal Jan 31, 2020 8:19 AM
As the Mumbai government considers lifting restrictions on DOOH in the city, industry experts believe the decision will help the DOOH space flourish and instil growth for agencies
Noel Dsouza Jan 31, 2020 8:08 AM
The account will be handled by the agency's Bengaluru office
exchange4media Staff Jan 31, 2020 8:08 AM
TAM AdEx’s Advertising Snapshot on Print provides a comparison of ad volumes in 2018 and 2019; industry heads share insights
Sonam Saini Jan 31, 2020 7:57 AM
Relaxing taxes, addressing GST concerns, boosting infrastructure, reviving consumption and going digital are some of the key expectations from this year’s Union Budget
exchange4media Staff Jan 31, 2020 7:54 AM
