IMPACT speaks to Varun Koorichh, VP of Marketing, Diageo India, as he shares his insights on McDowell’s entry into the white spirits market and the key role of continuity in building legacy brands
Archana Jain, Managing Director & CEO, PR Pundit talks about firm's growth strategies, shifts in the industry, mergers and acquisitions and more, in this part of the ‘Rising India Series’
The luminaries interviewed for the series include Kapil Sibal, Sambit Patra, Sam Balsara and Vir Sanghvi
Cecil De’ Santa Maria, CEO, ORRA, revealed that the brand is focusing on strengthening its position as an omni-channel brand in the coming year