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15 new categories advertised during IPL 16

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According to a TAM report, Pan Masala continued to be the top spender on TV during all matches this season

exchange4media Staff Jun 3, 2023 8:46 AM

IPL 16 sees peak concurrency of over 3 cr on TV for 26 out of 38 matches: Disney Star

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According to the data shared by Disney Star, the top ten matches together crossed 40 crore in viewership

exchange4media Staff May 8, 2023 12:26 PM

23 sponsors onboarded for opening week of IPL 16: JioCinema

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The sponsors include names like Dream11, JioMart, PhonePe, Tiago EV, Appy Fizz, ET Money, Castrol, TVS and Oreo

exchange4media Staff Apr 10, 2023 10:10 AM