Why Myntra trolling is a reminder for brands to tackle UGC menace Industry calls for an anti-bullying movement and better tracking of conversations on digital media Mansi Sharma Aug 25, 2021 8:55 AM
The Budweiser controversy — A cautionary tale in cause advertising Authenticity is paramount and feedback is gospel, opines industry Mansi Sharma Jul 19, 2021 8:27 AM
Logicserve Digital crafts film on 'The Sounds of Lockdown' for Tata Motors Finance The digital film focusses completely on the audio experience and allows the users to imagine the cues in their own way while they reminisce the small moments of life e4m Desk Jun 15, 2020 10:00 PM
Logicserve Digital bags digital mandate for Wet & Dry Personal Care The agency will be handling Paid Media Services, Social Media Management and Creative duties for the brand e4m Desk Feb 3, 2020 4:53 PM