Guest Column: Karthik Hariharan, the Head of Marketing at axio, writes about AI and its ethical use, which can help marketers become more strategic and enhance their productivity
On MarTech Day 2024, we ask experts about the importance of ownership, collaboration and alignment of objectives among C-suite executives when it comes to driving marketing tech in an organisation
On the panel are Anushree Ghosh, Aditi Olemann, Vaibhav Kumar, Rohit Sharma and Gautam Thakker