YES Bank owns 43% market share of UPI: Nipun Kaushal
Kaushal, the CMO of YES Bank, talks about the brand's refreshed logo, future plans, market strategies, philosophy and media mix
nipun-kaushal
YES BANK reveals new brand identity with renewed logo
The Bank is set to roll out an integrated campaign with the tagline – ‘Life Ko Banao Rich’
Yes Bank appoints Nipun Kaushal as Chief Marketing Officer
In his last assignment, Kaushal was the CMO for PNB Metlife Insurance
YES BANK names Nipun Kaushal as Chief Marketing Officer
Kaushal will be reporting to Rajan Pental, Global Head – Retail Banking
Television has credibility & power to evoke emotions, say experts
On the panel were industry heads Kartik Subramanian, Nipun Kaushal, Poulomi Roy, and Sandeep Shukla