Women's Premier League has boosted the public profiles of women cricketers, enhancing their brand value and share in AdEx

Nilanjana Basu Mar 14, 2023 8:56 AM

PV Sindhu’s win at Singapore Opens & other sporting events kept the internet buzzing, according to Starcomm’s monthly culture round-up report

exchange4media Staff Aug 20, 2022 8:28 AM

Industry observers say the badminton champions will get some attention from marketers and storytellers but admit that the admiration could be short-lived

Mansi Sharma May 18, 2022 8:18 AM

The film focuses on women buyers & their increasing influence on car purchasing decisions

exchange4media Staff Mar 24, 2022 1:14 PM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Nov 7, 2020 8:40 AM