Pearson appoints Vinay Kumar Swamy as Country Head-India
Vinay has been with Pearson for more than seven years
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Pearson unveils first brand film with Vicky Kaushal
The film has been conceptualized by creative agency Bang In the Middle
Pearson India onboards actor Vicky Kaushal as brand ambassador
The actor will help the company in building a strong relationship with the youth and strengthen its direct-to-consumer proposition
Culture Round-Up: Britney Spears to Zomato IPO- all that kept internet buzzing in July
The discussions around Covid have started dying out while sports & entertainment enjoy more positive sentiment
Pearson appoints Siddharth Banerjee as Managing Director, India & Asia
Banerjee will be joining Pearson from Games24x7 where he is the Chief Revenue & Marketing Officer
How brands can reimagine themselves during the pandemic: Bhavya Suri
Guest Column: Bhavya Suri, Head- PR & Corporate Affairs, Pearson India & MENA, writes how brands can strike a balance between uncertainty and opportunity in the current environment
18% jump in ad insertions for top 10 advertisers in a week
According to BARC Week 21 data, while the total number of ad insertions for brands has risen by 12.59%, there are new entrants among the top ten brands too
Ola services launched in London with three categories
The cab-hailing service has teamed up with DriveTech, Mercer and Pearson