Satish, Senior VP - Sales & Marketing, Haier Appliances, shared that a big part of their brand story is focusing on consumer insights, research into product planning & launching products accordingly

Simran Sabherwal Nov 1, 2021 8:30 AM

The four TVCs aim to drive brand awareness and will run across television and digital platforms ma

exchange4media Staff Sep 20, 2021 1:58 PM

The new launches are in categories of detergents (laundry and dishwashing) and home care. All three products can be purchased only via e-commerce platforms

exchange4media Staff Aug 14, 2021 4:00 PM

Mahesh S. Anand, President – Nippon Paint (India) Pvt. Ltd. (Decorative Division) tells us about the brand’s latest campaign, their continued focus on Tamil Nadu market & expanding their product range

Simran Sabherwal Aug 10, 2021 8:10 AM

Dangal Games CEO & Founder Varun Mahna expects the number of fantasy game users to grow from 10 crore to 80 crore in the next two to three years

Javed Farooqui Apr 7, 2021 8:14 AM

Lessy Messy underpad, both for the baby and the elderly, uses advanced Quadra 4 technology with multi-layered construction where each layer performs a different function

exchange4media Staff Jan 7, 2021 12:21 PM