Industry observers say ad agencies are tapping content on video platforms for creating relevant communication and for helping brands connect with consumers
Javadekar was speaking at a Digital Media Conclave organized by a private TV Network in Mumbai
The show will be telecast daily at 7.30 pm followed by its repeat telecast at 9.30 am
In the wake of the countrywide lockdown, the Public Service Broadcaster had decided to re-telecast the mythological serial of the 80s – ‘Ramayana’ and ‘Mahabhara
In a tweet, the Minister of Information and Broadcasting Prakash Javadekar informed two episodes of the mythological teleserial will be aired at 9 am and at 10 pm from Saturday, March 28
Prasar Bharati CEO Shashi Shekhar hinted in a tweet that efforts to bring back the iconic mythological megaseries are underway