HUL responded with a newspaper advertisement of its own, which claimed Dove is the No.1 dermatologist-recommended brand

Misbaah Mansuri Jan 11, 2021 9:11 AM

Conceptualized by AutumnGrey, the campaign ‘2020 ke Dost of the year’ gives people a chance to acknowledge these relationships

exchange4media Staff Jan 2, 2021 4:00 PM

Through the campaign, WeddingWire India in association with influencers celebrate stories of love and wedding preparation in times of the pandemic and digitisation

exchange4media Staff Dec 8, 2020 2:39 PM

Industry players say larger brands will no longer tolerate discriminatory content and social media networks will have to roll out new measures to contain the spread of hate on these platforms

Dipali Banka Jun 29, 2020 8:16 AM

Nagesh Banga, Deputy Country Manager, BIGO LIVE, talks about plans to make the app as localized as possible to cater to the growing demand for social media platforms in India today

exchange4media Staff May 4, 2020 9:17 AM

The spot has been conceptualised by Ogilvy Bangalore

exchange4media Staff Apr 16, 2020 8:35 AM

With Snapchat creating brand filters and Instagram introducing in-app purchases, marketing has undergone a sea change thanks to social media. However, experts say we have only scratched the surface

Shreshtha Verma Jan 31, 2020 8:19 AM