News: Ad volume up 14% in 2022 against 2019
A total of 11400 brands advertised on news TV in the year, according to TAM report
tam-data
Edtech brands prefer TV over digital; Byju's top advertiser: TAM data
TV ad volume of edtech brands grew 2.5-fold over the past one year while digital ad volume growth was up 1.5 fold in 2020 but has weakened now
TV had over 4400 brands advertising in Nov 2021: TAM AdEx
As per the data, overall ad volumes on TV dropped by 2% during Nov 2021 compared to Nov 2020