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In these times, brands need to build on the foundation of trust: Hemant Mehta, Kantar

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On the launch of ‘The New Indian Consumer Report’, Mehta, MD, Insights Division & CSO, South Asia, Kantar, shares insights on consumer behaviour & strategies brands should adopt in the ‘new normal’

Simran Sabherwal & Ritika Raj Dec 10, 2020 8:14 AM

72% urban Indians economically impacted by Covid: Kantar report

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The New Indian Consumer Report states that brand loyalty has taken a beating due to the pandemic

exchange4media Staff Dec 9, 2020 5:04 PM