the-news
The Shift in Quick Commerce: From Speed to Responsibility?blur=25

Q-comm players pulled back their core marketing plank of 10-minute delivery, will this lead to a massive overhaul of their advertising?

e4m Staff Jul 14, 2026 10:48 AM

The Shift from Search to AI: Rethinking Marketing Strategies?blur=25

Digital discovery is shifting from search results to AI-generated answers, forcing brands to rethink visibility, optimisation and how they are

e4m Staff Jun 17, 2026 2:43 PM

The Rise of Microdramas: Transforming Digital Storytelling in India?blur=25

India’s microdrama market is projected to hit $4.5B by 2030 but will it also become advertising’s next big platform as major players join in?

e4m Staff Jun 2, 2026 9:15 AM

The Newsmaker 2023?blur=25

The awards will be telecast at 9.00 PM on Manorama News

e4m Staff Jan 9, 2024 4:39 PM

The news minute?blur=25

Quint Digital Media will invest Rs 1.84 crore while News Laundry Media will invest Rs 2 crore in Spunklane

exchange4media Staff Nov 14, 2022 6:21 PM

NBF logo?blur=25

The Bench was hearing petitioners TV5 and ABN, who had challenged the FIR charges against broadcasting news and views critical of the State Government of Andhra Pradesh and its Chief Minister

editor@exchange4media.com Jun 1, 2021 5:00 AM