Rohit Sharma partners with health food brand True Elements to co-build product line
In the coming months, Rohit Sharma will star in True Elements' product-led video campaign
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True Elements’ new campaign urges people to choose ‘food that does not lie’
The campaign has four films
True Elements onboards TBWA as their creative agency
The mandate is to anchor communication & creative strategy across platforms
Amazon’s Ved Agarwal joins True Elements as Head of Marketing
Prior to Amazon, Agarwal served a four-year stint at Marico Limited