urban-india

84% of urban Indians concerned about their ability to pay bills: Ipsos survey

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The Ipsos Essentials Survey 2022 also revealed that the world is grappling with three issues - Covid-19, inflation, and conflict in Ukraine

exchange4media Staff May 17, 2022 5:01 PM

Covid 19 leads in biggest worry of urban Indians, followed by unemployment: Ipsos survey

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As per the survey, 45% of urban Indians were worried about Covid; unemployment - 44%, financial & political corruption - 35%, crime & violence - 25%, and poverty & social inequality -21%

exchange4media Staff Apr 28, 2021 5:15 PM

The Le Corbusier & Pierre Jeanneret Forum (LC&PJ) launched to protect 'Brand Chandigarh'

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The Forum’s founder, Sandeep Goyal said that this would be a study-group-cum-think-tank devoted to preserving the ‘brand-goodness’ of Chandigarh

exchange4media Staff Mar 25, 2021 7:17 PM

Vernacular: The next big driver for Indian digital industry

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Guest Column: Vivek Pandey, VP- Revenue Strategy & Analytics, Times Internet, highlights that vernacular digital ads are expected to bring higher engagement, more recall and better ROI

Vivek Pandey Jan 20, 2021 8:46 AM

74% Urban Indians want brands to offer a positive perspective about COVID-19: Kantar study

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Kantar’s COVID-19 Barometer India study has been conducted among 1100+ samples across 19 cities and 15 states

exchange4media Staff Apr 7, 2020 1:08 PM